Clients of PPC agencies have a few time to check PPC results.
But to follow PPC profitability is important for PPC clients and PPC agencies too.
I prepared PPC Profitability Table (xls.),
easy to use and with most important indicators.
Download the table for free at PPCperformanceLab:
English version: PPC profitability table
Slovak version: Tabuľka PPC ziskovosti
Another article at PPCperformanceLab is out,
and this one was a thing!
I put a lot of effort and experiences in it, hope you enjoy.
"5 Steps For Bulletproof Google AdWords"
This article is mainly for PPC specialist.
There are 5 steps I find most important for managing successful AdWords.
Find english version: 5 steps for bulletproof AdWords
Find slovak version: 5 krokov pre nepriestrelný AdWords
Personal journal for things I find important. Mostly in PPC performance.