Clients of PPC agencies have a few time to check PPC results.
But to follow PPC profitability is important for PPC clients and PPC agencies too.
I prepared PPC Profitability Table (xls.),
easy to use and with most important indicators.
Download the table for free at PPCperformanceLab:
English version: PPC profitability table
Slovak version: Tabuľka PPC ziskovosti
Personal journal for things I find important. Mostly in PPC performance.